Posts tagged with:social media

A too often discussion: – Dude, i know you, you cannot afford starbucks as often as you post online – Yea, it’s the same cup. – And you dont run and dont go on hikes. – Yea, i know. – Why keep posting this untrue stuff? – For the ladies and the haters, man! – […]

We all are selling something on social media. Some sell products, some sell services, some sell ourselves. What really bugs me is people that only sell and that’s it. There is nothing else in the world but what they are selling. They have not read a nice article, not have something happen to them, nothing. […]

44% decrease in reach for all Facebook pages. WOW! Just wow. Ok, everybody understands that Facebook has the right to do whatever it likes and it has worked hard to gather people on the site. But the pages have worked hard to gather likes and create interesting conversations. And from the user’s point of view: […]

Companies from Romania are paying great attention to Social Media, that translates into money from content and counseling. Which is great. There have been more money spent in Social Media in 2013 than in 2011 and 2012 combined, or so I feel.

The year started really good. There are a few directions I have noticed going on: Companies moving away from the “like and share” model, as they find out likes do not translate into sales. The smart ones (Coca Cola, Milka) started experimenting with content created for social media. Companies still chasing the like and share […]

I think everybody and their dog knows you need to do something in social media. Have a facebook page, a twitter account, talk to clients and friends, and more. And it’s getting old. I want to move past “we need to do something” conversation and move into “we need better campaings so we can get […]

Social Media and the noise that accompanies it has made us forget the lost art of being humble and modest. Those who bark the loudest are believed to be the experts they say they are. There is this great scene in "Predators" where the Yakuza guy is  asked why he, if he does speak English, […]

I thought the media agencies are making the big money, keeping their clients’ presence up to date, creating facebook apps and more. But it seems not. Could the bloggers and the influencers be the ones that are making money with Social Media?

Some months ago, a US friend came to visit and we chatted a bit about social media . We were balls deep in Facebook and Twitter and felt like we discovered the world. They passed that some time ago. Sure, Facebook has a lot of visitors and interactions, but the smart people have found ways […]

I found myself asking the title question to a manager asking me for advice regarding a social media strategy he was paying a lot of money for. The strategy was simple and you’ve heard it before: build facebook apps, get more likes, get more shares, get more retweets. Nothing wrong with that, but where are […]